L-R: Director, Products & Services, Etisalat
Nigeria, Mr. Lucas Dada; MD of Devices, Huawei Technologies, Western Africa,
Mr. Jacky Lee; Chief Commercial Officer, Etisalat Nigeria, Mr. Wael Ammar, and
Managing Director, Qualcomm during the launch of Etisalat Nigeria’s 3G Gaga
Android Smartphone.
Etisalat Nigeria, has announced the launch
of its Gaga Android smartphones - Huawei U8180 with WIFI hotspot.
This was made known at the press conference held at
the Four Points by Sheraton Hotel, Lagos.
The launch of this stylish device which is
attractively priced at N18,999 comes on the heels of the recent roll-out of
Etisalat’s 3.75G HSPA+ network and reinforces the
company’s position as the telecoms industry leaders in innovation.
The Gaga Android smartphone, an Etisalat customized
3G-enabled device operates on android 2.2 and boasts of features including a
2.8 inch full capacity touch screen, accelerometer functionality, WiFi and WIFI
hotspot, fast internet download speed of up to 7.2Mbps, , Bluetooth
functionality, FM radio, a 3.2MP camera and a document viewer for word, excel,
PDF, and Adobe flash. It also has the capability of downloading applications,
email-on-the-go, document viewing and editing on the go, large memory size for
storage, Google maps and satellite navigation.
Speaking at the launch of
the new device, Chief Commercial
Officer, Etisalat Nigeria,
Wael Ammar, said this unique smartphone is affordable and fully customized to
Etisalat Nigeria’s
network in terms of hardware branding and software configuration.
“There is currently no operator in the country that
is embarking on pushing 3G smartphones the way we are. We realise that more
people are embracing smartphones and tablets with the growing need for
individuals and businesses to stay connected. With the launch of our 3.75G
HSPA+ network, we decided to introduce a customized Android Gaga smartphone at
an affordable price to meet this need. The Gaga smartphone is designed for the
value-conscious subscriber who wants to utilise 3G services but doesn’t want to
spend a lot on acquiring a device”, he said.
According to Ammar, the Gaga smartphone has been
bundled with a value plan consisting both voice and data
services, and is available to both old and new Etisalat subscribers. The
Gaga smartphone offer comes bundled with free 50MB data monthly for a period of
4 months, and is available to all Etisalat prepaid customers. The lines would
automatically be activated for 3G services and calls will be charged at the
rate of 20k/sec, with no access fees and from the very first second.
He further explained that the Gaga smartphone was manufactured by Huawei Technologies in
partnership with the chipset manufacturers, Qualcomm and will give subscribers great value for their money with access to over
200,000 applications, games, books,
entertainment, business, education, sports, health, travel, weather, music etc.
Managing Director, Qualcomm, Alex Dadson, said
“Qualcomm is pleased to be a technology partner for Etisalat and Huawei in
launching the Gaga smartphone here in Nigeria. It takes great innovation
to design an affordable smartphone that combines superior mobile processing
power with advanced graphics, wireless connectivity and power efficiency. The
heartbeat of the Gaga smartphone is set by the Qualcomm Snapdragon chip which
brings together all these capabilities in a complete integrated system. This
smartphone, together with the new Etisalat HSPA+ mobile network supports a full
range of services including mobile video, social networking, gaming and music.
For a most competitive price, we have a smartphone from Huawei that will
redefine how Etisalat subscribers work, learn, live and play.”
The device also comes with
a one year warranty and in-case of any fault within the specified time, Etisalat
ensures that the device would be replaced, while adding that Huawei care
centers would be in charge of repair and maintenance of the device.
To activate the 50Mb of
data per month for four months, Etisalat said that customers are to send “gaga”
to 8180, while adding that the device can be purchased at any Etisalat experience center or distribution partner
outlet nationwide.
20150608meiqing
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