In a bid to promote local
content in its application store, Nokia, has urged both old and new developers
to develop applications that would be of relevance to the global village.
With over 177 publishers of
applications on Nokia Store and more than one million downloads of apps developers
are ensured of enriching themselves via developing applications.
This was disclosed by
Nokia’s Services Manager for Ecosystem Developer Experience (EDX) Olumide
Balogun at a media roundtable on the Nokia store in Nigeria.
According to Balogun, app
developers on the Nokia platform have a 160 percent chance of getting their
applications downloaded than any other platform. This is largely because of
Nokia’s widespread availability across the globe. Globally Nokia Store is
getting 11 million downloads per day!
Nokia being the world’s
leading manufacturer of mobile phones, ships the highest volumes of mobile
phones every year. Balogun said Nokia
would continue to encourage local developers to build locally relevant apps for
the African market.
The Nokia Services Manager
also outlined the opportunities for generating huge income for app developers
on the Nokia Store. The opportunities include app purchasing and in-app
advertising. The challenge for app developers therefore is to build
applications that will attract downloads from millions of Nokia consumers
across the world. He said the developer of any application on the Nokia store
gets 70 of all accruing revenue.
Apart from making its
platform available, Nokia supports developers in a variety of ways including
training and other forms of promotion.
Recently, the mobile giants
organized a competition among app developers across West
Africa known as the Create for Millions campaign. The first three
winners are being sponsored by Nokia to Mobile World Congress holding in Barcelona, Spain,
next month. Mobile World Congress is the largest conference on mobile
technology in the world.
Also speaking at the
occasion, publisher of popular Nigerian app, “DANFO” Bayo Puddicomb thanked Nokia for proving app
developers the opportunity to improve their creativity and earn decent income.
His application “DANFO” is already being downloaded in over 5 countries.
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